The biggest marketing tool for Boston Warehouse is their catalogs. Driven by current style trends in the housewares industry and sent out to major retail chains worldwide, these 60-80 page catalogs needed to be creative and eye-catching while also being straightforward and easy to read for wholesale clientele. I redesigned these catalogs to give them a fresh, modern feel that would stand out from the sea of other catalogs in the housewares market. The second biggest marketing tool for Boston Warehouse is their showrooms in New York, Boston, and Chicago. I created numerous showroom posters to adorn each display case and entice retail buyers.