IN THE PRESS

Read about the latest press and awards for Gigawatt Graphics and creator Geoff Bloom.

CINEMA OBSCURA PRESS COVERAGE

The Cinema Obscura poster series has been on fire! It’s been picked up by numerous news and blog outlets, including BuzzFeed, The Design Museum of BostonCreative BloqShortList Magazine, and many others, just click on the links to read the full articles.

A few excerpts from interview questions I received:

What made you choose Back To The Future for this project and why minimal?

Two reasons, Back to the Future was and always will be my favorite trilogy of films. I love sci-fi films, and the conceptual ideas behind time travel, plus I can quote all 3 movies by heart. Secondly, I wanted the series to start in 2015, the year that Marty and Doc travel into the future in the second film. We only have a few more months to make flying cars and hover boards a reality! I’ve always wanted to try my hand at Minimalist art. I love how it lets designers convey strong messages while using well thought out combinations of simple shapes. Most of my client-driven projects at Gigawatt Graphics revolve around corporate branding. I needed a fun side project and what better way to do that than to combine two of my favorite things: Art and Movie watching. It was also a great excuse to screen 3 of my favorite movies back to back all in the name of research.

How did you decide what catchphrases/quotes to use?

As the series name states, Cinema Obscura is based around obscure film quotes. I didn’t want to make a collection of the same old pop culture references, I wanted more obscure quotes that only the truest of fans would catch. I gave myself 4 rules: the posters must include an obscure quote, be crafted in a minimal fashion, have a high level of contrast, and include a prop from the movie that can be illustrated along with the copy. This last one ruled out a lot of the famous quotes, such as “make like a tree and get out of here.” I could have illustrated a leaf or a tree, but there was no direct prop from that scene.

Are you going to highlight any other films/franchises this way?

Absolutely! I plan to continue the series bi-weekly featuring other movies. Next up is The Fifth Element, and I already have plans for Pulp Fiction, Fast & Furious, The Matrix, Diehard,Indiana Jones, Shaun of the Dead, Hitchhikers Guide to the Galaxy, Hackers, Ghost Busters, the list goes on and on… So keep an eye on my website or twitter @GigawattGraphic for new additions to the series!

Can you work be seen offline?

Cinema Obscura has also been on exhibit in 3 separate locations on the North Shore. First at the Ebsco Riverside Cafe Gallery in Ipswich, MA, Secondly at Cinema Salem in Salem, MA and a good chunk of the collection now resides at the Cape Ann Cinema in Gloucester,MA. For exhibiting opportunities at you location please contact me here.

Design Process Video

Riverside Cafe Gallery Opening

PACKAGE DESIGN MAGAZINE - FEATURED INTERVIEW

I was recently interviewed by the Editor-in-chief of Package Design magazine for my latest Sweetheart product design (read the full article here). Color Your Own Sweethearts is the latest in marketing efforts to reimagine the Sweethearts brand. We wanted kids to be able to have a shareable valentine candy that they could creatively express themselves with. So I set forth on making a hand designed black and white illustration that children could color in and write a note on the back of the box to their valentine. Our youngest fans, ages 5-12, are encouraged to submit their amazing designs to our Color Your Own Sweethearts Contest for a chance at the grand prize of a $1000 scholarship and the opportunity to create a Sweethearts phrase for Valentine’s Day! You can see more of this artwork and some of last years winners here. You can find them on store shelfs right now at Target, Walgreens, Old Navy, Michaels, and your favorite local candy stores!

AWARDS

BLOGGER REVIEWS

“I’d go so far as to call this the most edgy and fashionable Halloween candy packaging of the season…”

Jason Liebig | CollectingCandy.com

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“The packaging for Mummy Hearts is fantastic and a joy to behold.   I shouldn’t be surprised at it was designed by the same guy who created their Batwing Wafers packages:Necco’s talented packaging designer Geoff Bloom.”

Jason Liebig | CollectingCandy.com

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“They come in attractive mini gable boxes and for less than a dollar, I thought it was much more attractive, mature and sophisticated than the little boxes of the multi-flavor [Sweethearts].”

Cybele | CandyBlog.net

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“Necco’s Hot Hearts vs Cool Hearts is a great product featuring stellar packaging design and it’s one that has me excited to see what comes next for the company.”

Jason Liebig | CollectingCandy.com

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“Necco has notched up the creativity even higher for Easter by taking the color-your-own concept and pairing it up with a great set of soda-inspired flavors”

Jason Liebig | CollectingCandy.com

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What Our Clients Say

“Geoff has done a fantastic job for us on multiple engagements, consistently providing visually impressive graphics in a timely manner. Geoff’s remarkable sense of creativity ensures his end product always exceeds expectations. I would highly recommend Geoff for any graphic design project and plan to continue to use Geoff on future engagements.”

John Lucier | Senior Associate at American Capital

“I would gladly recommend Geoff Bloom for any design project. His artistic talent and software skills are expert-level, and his business acumen puts him over the top. I have hired Geoff Bloom for several different projects/clients. Of course, I like this style and aesthetic application, but what I also like about Geoff is his sense of practicality. He listens carefully, quickly grasps the project goals and needs, and hits deadlines in a timely way. I plan to hire him again if/when design needs arise. ”

Geoffrey Oldmixon | Director of Communications at Harold Grinspoon Foundation

“Geoff took my vision and made it a reality. I had worked with numerous designers prior to Geoff to try and get my vision for a logo put onto paper. Geoff was the only one who could do it. I have since hired him numerous times for other projects and I have been equally as happy. I highly recommend Geoff for any art or design work. He is extremely capable and stands by his word.”Tom Strachan | LuluLocal
“Geoff is my favorite partner I work with at any Company I hire. I work at an investment Company that owns many companies and Geoff can handle anything we ask of him. Geoff’s ability to understand your vision and then execute is second to none. I can explain something to him and he immediately understands vision, and then creates stunning work. He’s also super timely, reliable, & is always thinks one step ahead with a suggestion to make my project better. He’s an absolute pleasure to work with.”Tim Huelskamp | American Capital

“I’ve worked with Geoff for only a short period of time, but I’ve been extremely impressed with his artistic talent, creativity, project management skills, and sense of humor. He’s the type of person you want on your team if you want your high profile graphic and creative projects completed quickly, efficiently, and under budget – plus have a few laughs along the way. He listens to your project needs, provides options, and always exceeds your expectations. I would hire Geoff on my team any day.”

Donna Bambrough | Director of Regional Marketing Programs at CSG

“I hired Geoff to create a cover for an upper-level college title. Geoff quickly understood what we wanted and presented a number of very different options. He was open to further direction and eager to get it right—not always an easy thing when you have four different entities (marketing, editorial, production, and author) to please. And yet, Geoff pulled it off. Did I mention how quickly he did so? He turned things around practically overnight. I’ve rarely had such a good experience right out of the gate! I recommend Geoff highly.”

Vicki Kasabian | Senior Production Editior at Heinemann Publishing

“Geoff is an imaginative and versatile designer who works very well across all marketing and advertising mediums. He brings a new and fresh perspective to all of his design projects and consistently exceeded expectations. Geoff’s attention to detail and Photoshop skills are impeccable. He can manage a very demanding workload with ease and is able to meet tight deadlines without compromising the end product.”

Laurelee Langan | Marketing Manager at EH Publishing

“We are still getting compliments on the beautiful, unique, and perfectly-personalized pieces Geoff created for our save-the-date and wedding. Geoff was a pleasure to work with and the end results, from save-the-date to menus, programs, and more, really set the exact tone we wanted for our day– and remain sentimental mementos we’ll cherish.”

Katey Birtcher | Freelance Client

“Geoff is great to work with…a real team player with a great outlook to life and design. He takes pride in his work and it shows. I enjoyed working with him. He is quick, but detailed, and enthusiastic to work with. He is also a great teacher and is patient and eager to help others. I miss working with his talents. He would be a grand addition to any designing team.”

Kellie O'Donnell | Product Manager at Boston Warehouse

“Geoff Bloom’s cutting-edge product designs helped That’s My Ticket develop the exact look and feel we envisioned for our line. His work speaks for itself; one look at his portfolio says it all. Plus, Bloom is a huge Bruins fan and we like that too.

Keith Gentili | Vice President of Sales at That's My Ticket

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